June 13, 2018
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Calling on nonprofits to join the Purple Purse Challenge to help survivors of domestic violence

The Allstate Foundation's annual campaign that raises millions for organizations that support survivors is now accepting applications from nonprofit partners

Domestic violence does not discriminate. According to the CDC’s National Intimate Partner and Sexual Violence Survey, about 1 in 4 women have experienced physical violence by an intimate partner.

Through the Purple Purse Challenge, The Allstate Foundation is committed to breaking the cycle of domestic violence by supporting the organizations that provide vital support and financial empowerment services to survivors.

Each year, the Purple Purse Challenge supports hundreds of nonprofits that help victims of domestic violence. This year, The Allstate Foundation aims to partner with more than 250 national, state, and local nonprofit organizations that provide these services.

One hundred percent of the funds raised from the Purple Purse Challenge will go to the nonprofit partners and they have an opportunity to receive an additional $800,000 in grants. They also get access to fundraising resources, including an exclusive purple purse designed by program ambassador Serena Williams. The friendly fundraising competition takes place in October, Domestic Violence Awareness Month.

But nonprofits should start applying today, through Aug. 1, 2018.

Apply to be a nonprofit partner to the Purple Purse Challenge.

Learn more about The Allstate Foundation Purple Purse® Challenge here.

Find a domestic violence shelter in your area at www.domesticshelters.org.

If you or someone you know is in a domestic violence situation, call the National Domestic Violence Hotline at 1-800-799-SAFE (7233) or TTY 1-800-787-3224.

The Renewal Project

The Renewal Project is an initiative by Allstate that spotlights local innovation and celebrates community change-makers.